CEO与世界观策略師
Kim Dong-eun
김동은
CEO of MEJE Works, a studio that builds worlds.
IP Strategy · K-Content企劃 · Fandom Systems · AI翻譯方法论
Designing the language of worldbuilding through the lens of a game developer since 1999.
個人檔案
個人简介
現任職务
Previous — HYBE
前職——游戏
學界
传承
经历
经历年表
演讲与媒體
Lectures · Publications · Appearances
业界演讲
- 2023.09 Samsung Economic Research Institute (SERI) CX Forum — Invited Lecture
- 2022.06 Dong-A Business Review (DBR) Mini Conference — Educational Lecture
- 2022.08 CMS International Content Marketing Summit — Speaker
- 2022.05 NCSOFT — Corporate Lecture
- 2021.12 LG電子BIG——员工演讲
- 2022 IGM MMPS — Corporate 世界观建构 Lecture
- 2022 BBQ — Metaverse Trends Employee Lecture
- 2022 Be My B — Lecture: Build Your Worldview
學界演讲
- 2022.09 KAIST Colloquium — Lecture
- 22–23 延世大學ISSU——元宇宙粉丝演讲
- 2022 首尔拍卖——邀請演讲(2场)
- 2022.08 东洋大學——空間设计教授會演讲
- 2022 建國大學研究所——文化內容學會年終演讲
- 2022 建國大學BK21教育研究團——邀請特讲
- 2022 慶熙大學——飯店观光研究所智慧科技研討會
- 2022 德成女大——美術史特讲:元宇宙艺术
- 2022 德成女大——游戏學科特讲:游戏世界观设计
機构·艺术演讲·顧问
- 2022 KOCCA (Korea Creative Content Agency) — Metaverse Forum Committee Member & Moderator
- 2022.12 KISTEP (Korea Institute of S&T Evaluation and Planning) — Technology Lecture
- 2022.02 KOBACO — Korea Tourism PR Association Faculty Lecture
- 2022 韩國观光公社——行銷事业評审委员
- 2022 韩國文化观光研究院——採访
- 2023.04 韩光书法——艺术家演讲
- 2022 崔仁雅书店——读书會演讲
- 2021 三一路倉庫剧场——艺术家演讲:游戏与心理學
- 2021 Incheon Foundation for Arts & Culture — Artists' Lecture
业界顧问·咨询
- 2025 K-POP Agency — Idol IP Fandom Activity Platform
- 2024 Gravity — Ragnarok 世界观建构 Library & World Book
- 2023 Gravity — Ragnarok IP Expanded 世界观建构
- 2022 LG電子——元宇宙博物馆顧问、企劃与空間设计
- 2022 LG電子——Web 3.0客戶價值商機報告
- 2022 LG電子——電競螢幕客戶活动策略
- 2022 LG生活健康皮膚研究所——皮膚MBTI內容顧问
- 2022 P Nation——角色基礎世界观咨询
- 2022 韩國調研——新元宇宙企劃顧问
著作·专栏·媒體
- 2022.02 出版著作《現明的NFT投資者》——教保文庫每月之书
- Ongoing Brunch 537+ articles — 世界观建构, IP, Fandom, 游戏设计
- 2021.03 东亞商业評论特別報告——副角色社群
- 2021.12 东亞商业評论特別報告——粉丝世界观
- 2022.03 Cheil Worldwide Magazine — How Metaverse 世界观建构 Is Made
- 2022.06 POSTECH Convergence Webzine X — Featured as Emerging Writer
- 2023.07 POSTECH Convergence Webzine X — AI and Jobs
- 2022.03 MKTV Kim Mi-kyung's Level Up YouTube — Interview (3 episodes)
- 2022.05 MoneyMap · Woongdal Bookstore TV · Dalant Investment TV · IGM YouTube — Interviews
- 2021.12 Money Today·TTimes——採访(6篇)
- 2022 Daum InterBiz — Why the Entertainment Industry Is Building Worldviews
- 2022 网路杂志高解析度——元宇宙中IP為何重要
- 2022 K-POP GENERATION紀录片Ep.4——世界观顧问与採访
艺术活动
- 2022 Selected as one of 30 Artists at the World Knowledge Forum
- 2022 Seoul Design Foundation DDP — Established Artist Invitational Exhibition
- 2022 E-Ham Gallery — "Maison de Noel" Exhibition in Paris, France
- 2022 李潤艺术——展览參展
- 2022 WeSA — Art Advisory
专业领域
专业领域
世界观策略
Built worldviews for 6 HYBE groups; developed Gravity's Ragnarok World Book. Designed a 7-step procedural worldbuilding process and 4-layer architecture
K-Content企劃
Led BTS World development; planned and operated idol IP fandom activity platforms. Achieved 41% DAU conversion and 33.5% paid conversion. Global service across 43 countries
AI翻譯方法论
Supports 40+ languages simultaneously via AI Hyper-Localization pipeline. Experience in global expansion of web novels and webtoons across 39 countries with translation quality management systems
游戏设计
20 years of MMORPG experience at NHN Games, KTH, and more. Adjunct professor at Konkuk Univ. and Sungkonghoe Univ. (游戏设计 Theory). Korea's 1st-generation TRPG community builder from the PC communication era
Digital Art
Digital art creation, visual IP strategy, worldbuilding-based art direction
Corporate Lectures & Consulting
30+ lectures at Samsung, LG, KAIST, HYBE, Netmarble, Krafton, and more. Conducted brand and game IP worldbuilding consulting for LG Electronics, Gravity, and others
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